About Us

Mischief Media was started in 2006 by three partners, each with a different expertise: sales & marketing, design, and application development. Their goal was to build a team of experts that enjoy their work, provide the right solution, and are dedicated to working hard towards making clients happy.

Since its inception Mischief has worked with major brands from across North America to engage consumers through experiential design and robust, reliable technology solutions. Our client retention rate speaks to our know-how and dedication to customer service.

How We
do it?

really does pay off.

Our team of senior professionals have experienced the ebb and flow of trends in digital and social communication. We know what drives success.

Why We
do it?


We live and breathe what we do. It is not just our professional lives, but our personal lives
are deep in the mediums we work.

Why it

We concentrate
on the work at hand to
solve our clients’ challenges.

If our client is successful, then we are successful. It is an easy metric to track.

Our Clients

Our Passion. Our Clients.

We work in partnership with our clients; they can rely on us to spring into action with spot-on solutions at mission critical moments.


Project Spotlights

Edward Jones Face Time was a live online video chat that connected NHL fans to NHL Network hosts and analysts along with former NHL players. Mischief created a live video chat that gave fans the opportunity to talk directly to NHL talent and ask hockey related questions.

The program highlights included a multi-studio set up during the Stanley Cup Playoffs. A live, three-way, video chat connected talent at the NHL studio in New York and in arena at the Staples Center (home of the L.A. Kings) with hockey fans at home in New York, Toronto, Florida and even as far off as Thailand.

Mischief Media was responsible for all digital content, produced the weekly live show, and technology for studio and fan feeds.

Dynamic Pricing allows MLS, and NBA teams such as the Toronto Raptors and San Antonio Spurs to automatically update their fan ticket site with the latest ticket information from Ticketmaster using a branded interface including seating charts, promotional nights and theme night options.

#TopTailgate encouraged football fans to share pictures and/or videos through their favorite social network. Whether through Facebook, Tumblr, Instagram, Twitter or Vine, the site pulled in that content and displayed uniformly in a sponsor-branded gallery wrapper.

Every week was a new round of new content. The content from the previous week was able to be voted on to determine the weekly finalist that moved on to the Grand Prize round.


Think. Create. Build. Track.

We love a challenge! Meeting your business and consumers goals is just the kind of challenge we like. At Mischief, our greatest joy is to work with you to create an engaging digital strategy. Nothing is too complicated or simple.

Mischief takes a holistic approach to experience design marrying the content, the visual and technology across multiple touch points. Creativity is a solution to a problem and we approach that problem across all disciplines, media and latest trends.

Our capabilities include:

Every design challenge is unique.

The key is understanding your objectives and finding the right way to connect with your audience.

Whether your project is a micro-site, a sales presentation, banner ads, print support materials, or multi-platform responsive website, our full-service design and development team can bring your ideas to life.

  • Responsive design: desktop and mobile
  • Robust tracking
  • Localization
  • Power Point design
  • Prezi animation
  • Printable one-sheets (PDF)
  • Poster & event support material
  • Photo and/or video upload from event location
  • Community check-ins
  • Responsive design applications
  • Data collection on site
  • Internet-based kiosks so you can see real-time statistics from events
  • Proximity-based messaging
  • Design, animation, and copywriting
  • Expandable video

At Mischief Media, we understand that the bottom line result is what really matters.

That’s why we’ve worked hard to streamline the process for you to bring your interactive promotion to life.

We’d like to take this opportunity to introduce you to Quip. Quip, is our proprietary promotion platform that supports fully customizable contests, promotions, and incentive programs. Quip has been used across a variety of verticals to create programs as diverse as enter-to-wins, season ticket giveaways, sales incentive programs, training initiatives, and more. From sweepstakes to instant wins, from online to kiosk based, from mobile to fully customized experiential promotions, Quip can help you achieve your goals.

Quip promotions can integrate seamlessly with the look & feel of your existing marketing material or create a completely unique look to drive a new campaign.

We are passionate about our creative, but it doesn’t end there. All promotions are equipped with what you need to track, assess, and fulfill your program. Data security is our top priority with the use of military grade encryption services. Our turn-key solutions include the design, build, hosting, and management of your campaign. Quip promotions can be integrated with your corporate site, Facebook, a standalone site or all three.

Start your creative juices flowing. The following is a list of different types of Quip programs to give you ideas for promotions, incentive programs or training initiatives.

  • Give target consumers the chance to win by registering for a grand prize or weekly prizes
  • Winners are randomly drawn
  • Questions help consumers engage with and learn more about your brand
  • Text, audio, video and image based questions
  • Mobile-friendly
  • Social push so that participants can easily challenge friends
  • Users create the content for the site by uploading a story, essay, photo, or video
  • Includes community voting to select a winner
  • Promotes sharing as contestants will encourage their friends to vote for them
  • Fully moderated
  • Reward your consumer with the chance to win instantly
  • Printed on product labels (unique PINs)
  • Broadcast in the media (television, radio, newspaper)
  • Hidden on a website or across the internet (i.e. specialized banners on a site)
  • Sales reps are rewarded for the products they sell
  • Incentive levels
  • Manager moderation tools
  • We take the brand traits and offline experience and bring it to life online
  • Fans explore and interact with the brand
  • Create a unique branded game experience
  • A high score leader board promotes competition

In order to have a successful end result, Mischief studies the business objectives and asks the right questions.

Our first step starts with you. We work with you to develop a deep understanding of the challenge and define the problem.

This core understanding of the business challenge is how we begin to develop the technical and architectural recommendations for your project.

Our disciplined approach to projects and implementations of proven enterprise-grade Microsoft technologies, achieve the goal of “On Time, On Budget” every time.

We build exactly what you need. Our development process includes:

  • Discover – requirements.
  • Define – resources, timelines and user flow (wireframes).
  • Design – creating look and feel.
  • Develop - building.
  • Deploy – QA, testing and launch.
  • A full-featured web content management system that is easy to use, simple to customize, and robust

Your company can empower their team to work together more effectively with versatile technology for collaboration. Advantages of this platform are:

  • Search – quickly connect people with the right information
  • Share – convert insight into organizational knowledge
  • Collaborate – simplify how people work together and help them more effectively apply information to their needs


Email Us: info@mischiefmedia.ca

Call Us: 416.346.7890


Mischief Media

20 Bay Street

WaterPark Place, 11th Floor

Toronto, Ontario

M5J 2N8